Travel Marketing Agency in Japan

Qatar Airways partnered with RealCRO to produce visual content for their new business class menu on the Doha-Tokyo route.
In collaboration with the renowned Chef Yoshihiro Narisawa, the airline aimed to elevate the dining experience for passengers with a Japanese menu.
RealCRO was tasked with creating high-quality visuals to showcase this culinary collaboration and enhance Qatar Airways’ luxury image.

Client: Aviareps Japan for Qatar Airways

Collaboration date: 2024

Nature of collaboration: Seasonal & project-based collaboration

Type of Projects Delivered:

RealCRO multilingual travel marketing agency in Japan, provided comprehensive production services. This included video production, multilingual scriptwriting, food photography, and key visual design. Our team managed the entire creative process, from conceptualization to final edits, ensuring the visuals represented Qatar Airways’ premium branding.

Client Objective:

Qatar Airways sought to highlight their collaboration with Chef Narisawa, showcasing the unique Japanese menu for business class passengers. The goal was to craft a visual narrative that resonated with luxury travelers, promoting the airline’s dedication to exceptional in-flight dining

RealCRO’s Contribution:

RealCRO’s role was pivotal in bringing Qatar Airways’ vision to life. We wrote and localized the video script in both English and Japanese, ensuring it spoke to a global audience. Our team coordinated all production aspects, from shooting to post-production, while ensuring every visual aspect reflected Qatar Airways’ commitment to luxury.

Results Achieved:

The video, key visuals, and food photography were successfully featured across Qatar Airways’ website and digital channels, promoting the collaboration with Chef Narisawa. The campaign effectively elevated Qatar Airways’ dining experience and reinforced their reputation as a premium airline.

MULTILINGUAL SCRIPTWRITING

RealCRO wrote and localized the video script in both English and Japanese, ensuring clear and impactful messaging for Qatar Airways’ international audience.
The bilingual script helped create a seamless connection with luxury travelers, strengthening the campaign’s global appeal.

Video Shooting and Direction

RealCRO managed the entire video shoot, coordinating logistics and direction. We ensured that each scene reflected the luxury experience Qatar Airways offers, while also capturing Chef Narisawa’s culinary artistry in the context of the airline’s premium service.

Video Post-Production

After the shoot, RealCRO led the post-production process, editing the footage to craft a polished, visually engaging narrative. We focused on enhancing the elegance of the in-flight dining experience, ensuring the final video resonated with Qatar Airways’ high-end brand image.

Food Design Photography

Our food photography team worked closely with Qatar Airways to capture Chef Narisawa’s creations with exquisite attention to detail. From conceptualization to on-site shooting, we styled and shot each dish to reflect the elegance and premium quality of the airline’s dining offering.

PhOTO EDITING AND FINAL DELIVERABLES

After capturing the food images, RealCRO applied professional photo editing techniques to ensure the visuals were visually striking and aligned with Qatar Airways’ luxury branding. These images were used across digital platforms, showcasing the airline’s exclusive culinary offering.