Branding agency in Japan

Your brand is your reputation.

As a branding agency in Tokyo, our approach to brand building is simple: a brand should be unique, meaningful and inspiring.

Crafting a compelling brand is paramount in leaving a lasting impression.At RealCRO, a branding agency in Tokyo, our seasoned strategists assist in developingmeaningful brand concepts, messages and identities.

Backed by our creative studio and CRO specialists, we ensure seamless implementation,management and optimization of your brand image.

Whether corporate, product, or personal branding, trust RealCRO for
brand name selection, positioning, messaging and guideline development.

Brand Strategy

Diverse branding strategies are essential for building brand equity and adding value to your company.

As a branding agency in Tokyo, our user-centered approach to brand strategy, seamlessly integrated with cross-channel marketing capabilities empowers us to unleash your brand’s potential.

Let us help you develop solid foundations for your brand’s success.

Brand positioning

Positioning your brand in your customer’s mind is vital.

At our Tokyo-based branding agency, we believe that creativity, authenticity and transparency are essential for enhancing brand desirability.

Trust, a cornerstone for reputation, is built and maintained through unique product, brand and company impressions.

Let us assist in shaping your brand strategy and creating distinct impressions that foster recognition and emotional connections with your customers.

Naming and messaging

Memorable brands are born from thoughtful names and clear messaging, embodying meaning and purpose.

At our branding agency in Tokyo, we specialize in crafting unique brands that stand out, build trust, and inspire audiences.

Let us assist you in giving birth to a brand that leaves a lasting impact.

Brand Identity

At our branding agency in Tokyo, we define and share your brand DNA to unveil your company’s competitive edge. A brand identity encompasses tools and elements shaping customers’ perceptions, known as brand image.

Beyond the initial brand concept, it encapsulates memories of interactions, fostering effective brand strategies through distinctive names, symbols and designs that set your product or service apart.

Brand guidelines

As a branding agency in Tokyo, we recognize that consistency is paramount in branding.

For global brands, ensuring uniform usage of brand elements internally and externally is crucial.

Let us support you in crafting professional brand guidelines, offering information, direction, and tools for the proper utilization of your brand name, logo, font and key visuals across both offline and online marketing collaterals.

Retail Branding

As a multilingual branding agency in Tokyo we specialize in retail branding, crafting sensorial elements to define customer experiences.

We assist customer-centric brands in optimizing performance, fostering retention and generating positive word-of-mouth.

Enhancing on-ground customer journeys, we utilize inviting scents, sounds, displays and effective visual merchandising techniques.

Through the production and design of memorable audio experiences and subtle olfactive marketing coupled with elegant storytelling, we help brands forge strong connections with their customers.

Employer Branding

At our multilingual employer branding agency in Tokyo, we understand the increasing importance of purpose-driven workplaces. To attract the right candidates, organizations must recognize the value of cultivating strong company cultures.

Employer branding goes beyond promotion, it is about transforming a company into the employer of choice. We support companies by crafting compelling employer branding content and designing enjoyable, ergonomic, safe and healthy workplaces.

Care for your employer image?
Let us enhance your employees’ experience and create authentic brand assets they will proudly share.

Sensory branding

Sensory branding presents a powerful opportunity for brands to employ neuro-marketing techniques and forge emotional connections with customers.

Through sonic branding and the incorporation of touch, taste, smell, sight and sound triggers in sensorial marketing, we create memorable brand experiences.

For expert guidance, contact RealCRO to elevate your customer engagement on an emotional level.

Brand Localization

Global business demands strategic investments, and localizing your brand and content assets is a crucial starting point.

Utilize our professional copywriting and transcreation services to share your brand story with global audiences in their native language.

We provide translation, proofreading, and editing services in multiple languages.

Send us your copy and word count for a tailored estimate.

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Branded giveaways

Elevate your brand presence with our creative team, designing high-quality and memorable corporate gifts for your next
function, exhibition or activation.

Through our selected partners, we produce custom brand marketing items delivered worldwide.

Allow us to assist you in expressing gratitude or welcoming customers with personalized and useful branded giveaways.

Destination marketing

Are you looking to promote your destination and attract business travelers, tourists, investors, students, or skilled professionals? At RealCRO, we bring global perspective and local knowledge together.

Thanks to our global partners and amazing team composed of experienced professionals from around the world, we can support your projects in different languages and on five different continents.

Discover our Gen Hotel Branding Case Study

Mascot design

Looking to add a public face to your brand?
Our creative team specializes in bringing human-like figures to life, serving as your brand symbol and ambassador.

Let us be your lucky charm designers, helping you better connect with your audience.