PRODUCT PHOTOGRAPHY IN JAPAN

The Givenchy Cosmetics team needed help with product photography in Japan.
Our team was selected for a test project which led to regular collaborations since the year 2020.

Client: Givenchy

Collaboration date: 2020-2025

Nature of collaboration: Regular seasonal collaborations on project basis

Type of Projects Delivered:

RealCRO has partnered with Givenchy beauty for over four years, delivering professional product photography for local and global campaigns. We collaborate on creative concepts, execute photo shoots, and provide meticulous post-production, including refinements, wet proofs, and color optimization, ensuring flawless print results that uphold Givenchy’s luxury standards.

Client Objective:

Givenchy Cosmetics sought to elevate the visual presentation of each seasonal collection, consistently delivering luxury brand experiences that resonate across APAC markets. With each campaign since 2020, the objective has been to produce refined, high-impact product packshots that uphold Givenchy’s iconic aesthetic and align with the brand’s high standards for quality and sophistication.

RealCRO’s Contribution:

Since 2020, we’ve been proud to collaborate regularly on the brand and commercial success of several products. Notably, we produced the key visuals for the “Couture Lilac” Fall 2023 collection, successfully launched across multiple APAC markets.

Results Achieved:

While the success of a brand like Givenchy, founded in 1952 and part of LVMH since 1987, is the result of countless contributions from talented professionals, we are proud to have played a role in effectively sharing their story and enhancing the brand’s impact through our creative and professional solutions.

PROFESSIONAL PRODUCT
PACK SHOTS

To-date we have been collaborating on six seasonal product photography projects, and, we proudly produced around 20+ key visuals in collaboration with the Givenchy cosmetics Japan & HQ team.

KEY VISUALS PRODUCTION

We are always proud to see product key visuals produced by our team being used for press releases, at events, but also at our clients’ point of sales, on their social media, website and e-commerce platforms.

CREATIVE CONCEPT DEVELOPMENT

After researching Givenchy past campaign key messages and visuals our art director decided to sketch three different concepts to present our creative direction to the Givenchy team.

BEHIND THE SCENES

Quality requires time and care. With that in mind, our creative team makes sure that fine products and elegant brands appeal to the sophisticated and detailed-oriented audience looking for them.