Creative
Reliable &
Omnicompetent

Creative,
Reliable
Omnicompetent

Creative,
Reliable &
Omnicompetent

Creative,
Reliable &
Omnicompetent

Integrated marketing
communications agency in Tokyo

As an integrated marketing communications agency in Tokyo we design
effective brand marketing strategies that translate to memorable multi-sensory user experiences.
Our mindset is solution-centric, our processes are data-driven and our final output is creative.

Mindset

We are value-creators & trust-protectors dedicated to helping forward-looking global brands to effectively achieve their growth ambitions the creative, sustainable & reciprocal way.

Vision

To encourage brands to achieve ethical & sustainable performance by creating reciprocal opportunities.

Mission

To bring great ideas to life using strategy & creative solutions, and provide unique & meaningful experiences to people.

Team

Since we cannot be perfect we just try to be Real.
“Through the power of collaboration, we unlock the door to mutual success.” RealCRO

Adrien spent two decades in Sports, first as a professional athlete and then as the managing director of a Sports Marketing agency in Paris.

Prior to co-founding RealCRO, Adrien was a Business Development Manager at a Publishing company in Tokyo and he also worked in Consulting providing Market Entry & Business Support services to foreign companies in Japan.

If you are looking for a Marketing partner to help your business with its global expansion drop him a line.

Adrien Caron

Business Development ＆ Marketing Strategist
Hanaho was born in Japan and she also has experienced living in California for several years.

After completing her internship at RealCRO and graduating from Doshisha University, Hanaho has decided to join our multicultural brand marketing team full time in Tokyo.

She is a very well spoken bilingual Content Marketing Manager who loves hiking and who is determined to take RealCRO to new heights!

Hanaho Takamatsu

Content Manager
Julio was born and raised in Dominican Republic where he worked as an agency designer localizing key visuals and creating local content for large Consumer goods & lifestyle companies like Adidas & Reebok.

He is also a mangaka whose work is recognised by manga fans throughout Latin America.

Julio will give life to your ideas either on paper and/or on the computer.

Julio Luciano

Art Director
Pon, a Thai native, brings with him a diverse creative background.

He previously was producing TV commercials for major brands like Coca-Cola, Orange, Volkswagen, Kenzo Paris at a production company he founded with his brother in Bangkok and which focuses on TVCM production.

Pon is RealCRO creative genius he always makes the time for partner briefing, pitching & project kickoff sessions.

Pon Watchara

Creative Director
Marisa is RealCRO Multimedia Designer.

Her blended Japanese-Thai culture and creative background helps bring fresh and innovative ideas to life.

After graduating with a Bachelor degree in visual communication arts in Thailand, Marisa has decided to join RealCRO creative team in Tokyo where she works closely with our Creative Director on graphic design and video projects.

Marisa Todoroki

Multimedia Designer
Born in the Philippines and raised in Japan, Joy is fluent in Japanese, Tagalog, and English.

With extensive experience in client-facing roles within travel and hospitality, she also excels in managing expense, tax, project management and administrative tasks.

As RealCRO’s Project and Office Administrator, Joy is committed to helping our clients in real estate, payments, and travel hospitality achieve growth in Japan and across APAC.

Joerrilyn Ramirez

Project and Office Administrator
Rei was raised in the United States and moved to Japan to study at Waseda University.

With a strong interest in global business, particularly U.S. tech startups expanding to Japan, he brings bilingual fluency and cross-cultural insight to every project at RealCRO, focusing on content localization, digital marketing, and social media storytelling.

Rei’s keen eye for detail and passion for effective brand communication make him an invaluable team member, dedicated to building meaningful connections for clients across diverse markets.

Rei Kaneko

Junior Business Analyst
Bart brings a fresh international perspective to RealCRO’s digital marketing team as a Front-End Developer. Originally from the Netherlands, Bart has broadened his expertise through studies in the United States before joining the RealCRO team in Japan.

With a background in Communication & Multimedia Design, he now supports web development projects and contributes to our backlink-building efforts.

His growing interest in business development, particularly in networking events, adds another dimension to his role, as he works to enhance client visibility and digital engagement across markets.

Bart Spons

Junior IT Engineer
Alicia is a dynamic professional with a diverse cultural background shaped by her experiences in Japan and exposure to various global perspectives. With interests in Liberal Arts and a foundation in business and economics, she brings valuable insights to the team.

Before joining RealCRO, Alicia gained international promotion experience at a global PR agency specializing in destination marketing for the travel, food, and hospitality sectors. At RealCRO, she supports research projects, manages content localization initiatives, and drives social media efforts. Alicia’s proactive approach and positive mindset significantly enhance our team and benefit projects.

Alicia Yozawa

Junior Marketing Coordinator
Kuro, our captivating Common Murre mascot, embodies the spirit of creativity, versatility and innovation at RealCRO multilingual brand marketing agency.

Kuro’s passion for exploration led him to discover his talent for brand performance & effective global marketing. Its energetic presence and positive attitude inspire and motivate our team to exceed expectations.

Our RealCRO mascot is always striving to create unforgettable brand experiences, shaping the world of cross-cultural marketing-communications with his unique flair and unwavering passion.

Kuro

RealCRO’s Ambassador

What we do

We enhance brand experiences by leveraging the power of creativity & technology combined.
We optimize marketing investments while protecting brands’ reputation & desirability.

Without communication
there is no relationship

Without respect
there is no trust

Without passion
there is no momentum

Without integrity
there is no pride

Our added value

It is not so much what we do that makes us different, but rather how & why we do it.
We position ourselves as our clients’ ethical growth partner.
We help brands to perform & prosper together with their audience.

It is not so much what we do that makes us different, but rather how & why we do it. We position ourselves as our clients’ ethical growth partner. We help brands to perform & prosper together with their audience.

Our strategy, method &
tools rely on collaboration

Content for us has to be valuable, refreshing & impactful.

Understand

Objectives
Situation
Needs

Search

Solutions
Methods
Tools

Act

Launch
Iterate
Repeat

Milestones

50+

In five years we have collaborated with more than 50 global brands from 14 industries, in 20 countries located on 4 continents and in 7 different languages.

2017

Since we noticed that most people choose to fake it until they actually make it, we were looking for ways to encourage and empower business professionals to embrace being Real and Creating Reciprocal Opportunities. So we founded RealCRO.

40+

To help global brands to
effectively connect and engage with their local audiences we have
developed strategic partnerships with
international agencies in more than 20 countries.

To help global brands to effectively connect and engage with their local audiences we have developed strategic partnerships with international agencies in more than 20 countries.

80%

80% retention rate. The brands we work with also believe that creating reciprocal opportunities is the only way to get long lasting results and develop mutually fruitful relationships. Currently, repeat clients choose to collaborate with us for 3 years in average. As long as we stay united, maintain consistency and protect reciprocity we are confident that we will continue to strive while helping our clients to achieve their growth ambitions.

Corporate information

Company Name	RealCRO Co., Ltd.
Founded	November 1, 2017
Capital	5,000,000 yen
President	Watchara Khokapun
Address	Libera Jinbocho Building #901, 1-chōme-8-1 Kanda Jinbōchō, Chiyoda City, Tokyo 101-0051
Telephone	03-6273-7623
Employees	6
Clients to Date	Toon Boom, Switzerland Tourism, Givenchy, Dior, Sony, American Express, Alain Ducasse, Chaumet, Dell, Jetro Yamanashi, Yamanashi Sake Association, Awa Sake, Shichiken

Integrated marketing
communications agency in Tokyo